Comics Stores Drive Graphic Novel Sale Growth

Sales of comics and graphic novels in the U.S. and Canada were around $1.94 billion in 2024, up 4% from $1.87 billion in 2023. The trend is almost entirely driven by sales growth in comic stores, according to a new estimate by ICv2.

Graphic novel sales were up 13.3% in the comic store channel, but down 1.4% in the book channel, as other sub-categories still outpace manga, which is coming off Covid highs. Still, total sales have seen rapid growth when compared to pre-Covid, with 2024 sales up 73% from 2019.

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