Pizza Hut Revives Summer Reading Program

Pizza Hut will bring back its summer reading program with the Book It! app, designed to help parents keep their children engaged in reading during the summer. With the app, parents can set monthly reading goals for young readers which, if met, will earn them one free personal pan pizza each month in June, July, and August.

“Book It! has inspired a love for reading in millions of children since 1984,” said Lucila Cuello, chief people and culture officer of Pizza Hut U.S. “Now, with the launch of the Book It! app, we're making it even easier for parents to connect with their kids, set meaningful reading goals and inspire plenty of fun pizza-filled memories with their families.”

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