Liz Wetzel Launches Eponymous PR Firm

May 22, 2025

Liz Wetzel has launched an eponymous boutique publicity firm focusing on nonfiction authors.

Wetzel most recently served as executive director of publicity at Basic Books, where she headed up publicity since 2018. She has also held publicity roles at Penguin Random House and HarperCollins. In announcing the launch of Liz Wetzel PR, Wetzel said she is seeking to “partner directly with authors whose work informs, challenges, and inspires” on publicity campaigns consisting of national media, podcasts, and events, among other initiatives.

Wetzel has previously worked on publicity campaigns for such books as Lying in State by Eric Alterman, Dying of Whiteness by Jonathan M. Metzl, and Mom Rage by Minna Dubin.

X
Stay ahead with
Tip Sheet!
Free newsletter: the hottest new books, features and more
X
X
Email Address

Password

Log In Forgot Password

Premium online access is only available to PW subscribers. If you have an active subscription and need to set up or change your password, please click here.

New to PW? To set up immediate access, click here.

NOTE: If you had a previous PW subscription, click here to reactivate your immediate access. PW site license members have access to PW’s subscriber-only website content. If working at an office location and you are not "logged in", simply close and relaunch your preferred browser. For off-site access, click here. To find out more about PW’s site license subscription options, please email Mike Popalardo at: mike@nextstepsmarketing.com.

To subscribe: click here.