Trailer Park, a Hollywood, Calif.-based entertainment marketing agency, has named Scott Tobin to the post of senior v-p of its publishing division. The company, which bills itself as an entertainment maketing agency, has begun working with more print publishers as the industry moves deeper into the digital sphere.
Since its formation In January, the publishing division has created apps and other interactive versions of books, work with publishers like Andrews McMeel. The publishing division, which Tobin helped launch, also provides ePub conversions. Before joining Trailer Park, Tobin ran his own firm, Tobin Interactive.